Sour Patch Kids Glow Ups, 6.7 Ounce, 12 Per Case

Experience the first-ever glowing gummy candy with Sour Patch Kids Glow Ups Strawberry-Watermelon Soft & Chewy Candy. These unique treats combine the signature sour then sweet flavor profile with edible confetti that shines under blacklight. The glow is powered by flavorless turmeric extract, ensuring the vibrant visual effect does not alter the delicious strawberry and watermelon taste. Each bag contains soft and chewy gummies that provide a fun, colorful twist on a classic candy experience.

Uses

• Themed Parties and Events: Ideal for blacklight parties, music festivals, and movie nights where glowing elements enhance the atmosphere.
• Entertainment and Gaming: Perfect for snacking during gaming marathons or casual hangouts where visual flair adds to the fun.
• On-the-Go Snacking: The resealable bags allow for convenient transport in backpacks or lunchboxes for portable enjoyment.

Product Highlights

• Glow-in-the-Dark Feature: Contains edible confetti made with flavorless turmeric extract that glows under blacklight.
• Signature Flavor: Delivers the classic sour strawberry and sweet watermelon combination known to fans of the brand.
• Convenient Packaging: Comes in 12 resealable 6.7 oz bags for freshness and portability.
• Unique Experience: Marketed as the first gummy candy to glow under blacklight for a novel snacking adventure.

Good Fit For

• Party Hosts: Looking for eye-catching, shareable treats that serve as conversation starters.
• Festival Attendees: Seeking portable snacks that align with a vibrant, glowing aesthetic.
• Candy Collectors: Interested in unique, novelty items that offer a different texture and visual experience.

Merchandising Ideas

• Blacklight Displays: Showcase the product under UV lighting to demonstrate the glowing confetti effect to customers.
• Bundle Deals: Pair with other neon or novelty snacks for themed party packs.
• Seasonal Promotions: Highlight for summer festivals, Halloween, or back-to-school events where fun, glowing treats are in demand.