Colgate Max Fresh With Whitening Cool Mint Toothpaste, 4.6 Ounces, 12 Per Case

Colgate Max Fresh With Whitening Cool Mint Toothpaste delivers a clean, product-focused experience with the flavor, texture, and everyday appeal shoppers expect from this item.

Uses

Daily brushing: Use morning and night to clean teeth, fight cavities, and maintain fresh breath throughout the day.
Surface stain removal: The whitening formula gently lifts coffee, tea, and food stains from tooth enamel with regular use.
Breath freshening: Cool mint flavor provides an immediate burst of freshness that lingers after brushing.
Travel and on-the-go oral care: The 4.6 ounce tube fits easily in travel toiletry bags, desk drawers, and gym lockers for brushing away from home.
Facility and multi-unit supply: The 12 package case supplies hotels, shelters, dental offices, and group homes with individually boxed tubes ready for distribution.

Who Would Benefit

• Households wanting a single toothpaste that covers whitening, freshness, and cavity protection
• Travelers and commuters who need a compact tube for trips or work-day kits
• Facility managers stocking hotel amenities, shelters, or care facilities
• Dental offices providing take-home samples to patients
• Value shoppers buying oral care essentials in bulk case quantities

Product Highlights

• Cool mint flavor for long lasting breath freshness
• Whitening formula that removes surface stains with regular brushing
• Contains fluoride for clinically proven cavity protection
• 4.6 ounce tube is TSA-friendly and travel-ready
• 12 tubes per case for convenient multi-unit stocking
• Individually boxed for hygienic storage and distribution

Preparation & Use

Apply a pea-sized amount to a soft-bristled toothbrush and brush thoroughly for two minutes, covering all tooth surfaces and along the gumline. Rinse with water after brushing. For best whitening results, use twice daily and avoid food and drink that cause staining between brushings. Children under six should use only a smear of toothpaste and be supervised to minimize swallowing. Each tube is sealed under the cap; remove the foil seal before first use.

Merchandising Ideas

Display the 12 package case alongside toothbrushes, mouthwash, and floss in a personal care endcap to encourage multi-item purchases. In hotel or hospitality settings, pair individual tubes with disposable toothbrushes in a branded amenity kit. For shelter or community distributions, bundle one tube with a toothbrush and a pocket-sized floss container as a complete oral care package. Retailers can highlight the case price per tube on shelf signage to call out the value of buying in bulk.